We have just been notified by the folks at theemailguide.com that Ben & Jerry will continue to use email marketing in the United States but the UK division of Ben & Jerry may continue to use email marketing. With this in mind, my views below are in regards to the UK division of Ben & Jerry …
Tag Archive: conversion rates
Jul 20
Ben & Jerry UK stops the use of email marketing campaigns
Tags: Ben & Jerry, Christopher S. Penn, conversion rates, email campaigns, email coupons, email delivery, email marketing, email marketing campaigns, email marketing strategies, email newsletters, email segmentation, Facebook marketing, marketing opportunity, marketing with email, professional email marketing
Apr 18
Getting started with email marketing
Since the internet first became a public medium to delivery content, marketing with email has been the most reliable matrix driven way to deliver a message to a select group of audience that are interested in a product or service in a cost efficient manner. Email campaigns are not only cost efficient but have the …
Recent Posts
- Tony Robbins would say “Define your email marketing program”
- Email authentication (SPF, Sender ID and DomainKeys-DKIM) is a key in email marketing best practices.
- Implementing a metrics driven infrastructure for an email marketing program
- 16 recommendations that will increase delivery of email marketing messages straight into the subscriber’s inbox
- Understanding Email Marketing Bounces in Email Campaign Reports
Archives
- March 2011 (1)
- February 2011 (3)
- January 2011 (1)
- December 2010 (1)
- November 2010 (2)
- September 2010 (1)
- August 2010 (1)
- July 2010 (2)
- June 2010 (3)
- May 2010 (4)
- April 2010 (3)
